Marketing Analytics :A Practitioner's Guide to Marketing Analytics and Research Methods (Record no. 182787)

000 -LEADER
fixed length control field 00527nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220523s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780000988881
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8.012.1 CHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Charan (Ashok)
245 #0 - TITLE STATEMENT
Title Marketing Analytics :A Practitioner's Guide to Marketing Analytics and Research Methods
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. World Scientific
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2022
300 ## - PHYSICAL DESCRIPTION
Extent 694
365 ## - TRADE PRICE
Price amount 1495
365 ## - TRADE PRICE
Unit of pricing 1495
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type Public note
        Kumaraguru College of Technology Kumaraguru College of Technology MGCL Shelf No 1057 2022-05-20 1495.00 2 658.8.012.1 CHA 90827 2023-11-14 2023-03-03 2022-05-23 Books MBA

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