Marketing Analytics: For Strategic Decision-Making (Record no. 187128)

000 -LEADER
fixed length control field 00592nam a2200241Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231129s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780190130862
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8.012.1 MAI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Maity (Moutusy)
245 #0 - TITLE STATEMENT
Title Marketing Analytics: For Strategic Decision-Making
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Oxford University Press
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2021
300 ## - PHYSICAL DESCRIPTION
Extent xiv+465
300 ## - PHYSICAL DESCRIPTION
Other physical details Paper Back
365 ## - TRADE PRICE
Price amount 599
365 ## - TRADE PRICE
Unit of pricing 599
563 ## - BINDING INFORMATION
Binding note Paper Back
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gurazada (Pavankumar)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 14009]2023-11-29;@
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type Public note
        Kumaraguru College of Technology Kumaraguru College of Technology MGCL Shelf No 1057 2023-11-29 599.00 658.8.012.1 MAI 91666 2023-11-29 2023-11-29 Books MBA

Visitor Number: