Become the Brand of Choice (Record no. 50771)

000 -LEADER
fixed length control field 00452nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191126s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788179927564
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title 8+302
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENGLISH
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.7 HAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hartman (Jason)
245 #0 - TITLE STATEMENT
Title Become the Brand of Choice
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Jaico Publishing House
Date of publication, distribution, etc. 8+302
365 ## - TRADE PRICE
Price amount 395
Unit of pricing Rupees
563 ## - BINDING INFORMATION
Binding note Paper Pack
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Materials and Brand Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Koha item type Public note
        Kumaraguru College of Technology Kumaraguru College of Technology MGCL Shelf No 1039-1040 2010-02-03 395.00 658.7 HAR 50764 2018-12-06 Books MBA

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