22 Irrefutable Laws of Advertising: And When to Violate Them (Record no. 53485)

000 -LEADER
fixed length control field 00462nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191126s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8126510048
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title 28+266
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENGLISH
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 NEW
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Newman (Michael)
245 #0 - TITLE STATEMENT
Title 22 Irrefutable Laws of Advertising: And When to Violate Them
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. John Wiley & Sons
Date of publication, distribution, etc. 28+266
365 ## - TRADE PRICE
Price amount 399
Unit of pricing Rupees
563 ## - BINDING INFORMATION
Binding note Paper Pack
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Koha item type Public note
        Kumaraguru College of Technology Kumaraguru College of Technology MGCL Shelf No 1064-1065 2010-08-10 399.00 659.1 NEW 53478 2018-12-06 Books MBA

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