The Business of Influence (Reframing Marketing and PR For the Digital Age) (Record no. 86879)

000 -LEADER
fixed length control field 00485nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191123s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788126538041
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title 21+210
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 SHE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sheldrake (Philip)
245 #4 - TITLE STATEMENT
Title The Business of Influence (Reframing Marketing and PR For the Digital Age)
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Wiley India (P) Ltd
Date of publication, distribution, etc. 2013
365 ## - TRADE PRICE
Price amount 625
Unit of pricing Rupees
563 ## - BINDING INFORMATION
Binding note Paper
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Koha item type Public note
        Kumaraguru College of Technology Kumaraguru College of Technology MGCL Shelf No 1046-1051 2017-01-20 625.00 658.8 SHE 86872 2018-12-06 Books GEN

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