"Creating Powerful Brands in Consumer, Service and Industrial Markets"
by Chernatony (Leslie De); Mcdonald (Malcolm)
Edition statement:3 Published by : "17-A / 1, Main Ring RoadLajpat Nagar IV,New Delhi,New Delhi,India-110 024" ISBN:81-312-0135-9.
Subject(s):
Consumer ; Service ; Industrial Markets
Year: 2006
Item type | Current location | Call number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Kumaraguru College of Technology | 658.7 CHE (Browse shelf) | Available | MBA | 38546 |
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22.5
Consumer ; Service ; Industrial Markets
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