"Integrated Advertising, Promotion, and Marketing Communications"
by Clow (Kenneth E); Baack (Donald)
Edition statement:2 ISBN:81-203-2450-2. Year: 2006Item type | Current location | Call number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Kumaraguru College of Technology | 659.1 CLO (Browse shelf) | Available | MBA | 39582 |
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22.5
Integrated Advertising ; Promotion ; Marketing Communications
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