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Brand Extensions: Concepts and Cases

Published by : "52, Nagarjuna Hills,Hyderabad - 500 082" ISBN:81-7881-769-1.

Subject(s): Brand Extensions

Year: 2005

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Item type	Current location	Call number	Status	Notes	Date due	Barcode
Books	Kumaraguru College of Technology	658.7 ROL (Browse shelf)	Available	MBA		40167

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Previous	658.7 PRI Brand Immortality: How Brands Can Live Long and Prosper	658.7 PRI Brand Immortality: How Brands Can Live Long and Prosper	658.7 RAM Contemporary Branding: Practices and Applications	658.7 ROL Brand Extensions: Concepts and Cases	658.7 SAG BRAND MANAGEMENT	658.7 SEN Brand Positioning: Strategies for Competitive Advantage	658.7 SEN Brand Positioning: Strategies for Competitive Advantage	Next

Brand Extensions

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