Marketing Research: Methodological Foundations
by Churchill (Gilbert A); Iacobucci (Dawn)
Edition statement:8 ISBN:981-254-871-8.
Subject(s):
Marketing Research
Year: 2004
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
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Books
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Kumaraguru College of Technology | 658.8.012.1 CHU (Browse shelf) | Available | MBA | 42060 |
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| 658.8.012.1 BAR "Prime Time Women: How to Win the Hearts , Minds, and Businesss of Boomer Big Spenders" | 658.8.012.1 BRA Marketing Research: Tools & Techniques | 658.8.012.1 CHA Marketing Analytics :A Practitioner's Guide to Marketing Analytics and Research Methods | 658.8.012.1 CHU Marketing Research: Methodological Foundations | 658.8.012.1 CHU Marketing Research: A South Asian Perspective | 658.8.012.1 COO Marketing Research: Concepts and Cases | 658.8.012.1 EAS Marketing Research: Concepts, Practices, and Cases |
22.5
Marketing Research
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