"Shopper, Buyer, and Consumer Behavior: Theory, Marketing Applications, and Public Policy Implications"
by Lascu (Dana-Nicoleta); Lindquist (Jay D); Sirgy (Joseph M)
Edition statement:2 Published by : "19A, Ansari Road,New Delhi-110 002" ISBN:81-7722-441-1.
Subject(s):
Consumer Behavior ; Sales
Year: 2003
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
|
Kumaraguru College of Technology | 658.811 LAS (Browse shelf) | Available | MBA | 42149 |
22.5
Consumer Behavior ; Sales
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