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Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability

by O Brien (Jonathan)

Published by : Kogan Page Ltd. ISBN:9780749459574.

Subject(s): Materials and Brand Management

Year: 17

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Item type	Current location	Call number	Status	Notes	Date due	Barcode
Books	Kumaraguru College of Technology	658.7 O'B (Browse shelf)	Available	MBA		69551

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Previous	658.7 NAI Purchasing and Materials Management	658.7 NIC Beyond Branding: How the New Values of Transparency and Integrity are Changing the World of Brands	658.7 NIC Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion	658.7 O'B Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability	658.7 O'B Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability	658.7 PAN Branding: Paradigms and Pronostications	658.7 PAN Building Brands in the Indian Market	Next

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