Mahatma Gandhi Central LIbrary

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161.
Basics of Marketing Management

by Rudani (R.B) | [AUTHOR].

Publisher: 2009; S.Chand & Comapany LtdAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 RUD.

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162.
Basics of Marketing Management

by Rudani (R.B) | [AUTHOR].

Publisher: 2009; S.Chand & Comapany LtdAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 RUD.

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163.
Services Marketing and Management

by Balaji (B) | [AUTHOR].

Publisher: 2009; S.Chand & Comapany LtdAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 BAL.

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164.
Services Marketing and Management

by Balaji (B) | [AUTHOR].

Publisher: 2009; S.Chand & Comapany LtdAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 BAL.

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165.
Chasing the Rabbit: How Market Leaders Outdistance the Competition and How Great Companies Can Catch Up and Win

by Spear (Steven J) | [AUTHOR].

Publisher: 2009Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 SPE.

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166.
"Marketing of Information Technology: Concepts, Products, Services and Intellectual Property Rights"

by Venkatesh (K) | [AUTHOR].

Publisher: 2009Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 VEN.

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167.
Services Marketing: The Indian Context

by Srinivasan (R) | [AUTHOR].

Edition: 2Publisher: 2009Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 SRI.

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168.
"Marketing Management: Concepts, Cases, Challenges and Trends"

by Govindarajan (M) | [AUTHOR].

Edition: 2Publisher: 2007Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 GOV.

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169.
International Marketing: Strategy and Theory

by Onkvisit (Sak); Shaw (John J) | [AUTHOR].

Edition: 5Publisher: "2 Park Square, Milton Park, Abingdon, Oxon." ; "Routledge,"; 2009Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 ONK.

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170.
Global Marketing Strategies

by Jeannet (Jean-Pierre); Hennessey (Hubert D).

Edition: Publisher: Jaico Publishing House 18+899Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 JEA.

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171.
Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms

by Weinstein (Art).

Edition: Publisher: Jaico Publishing House 18+241Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 WEI.

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172.
Market Opportunity Analysis: Text and Cases

by Stevens (Robert E); Sherwood (Philip K); Dunn (J Paul).

Publisher: Jaico Publishing House 11+263Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 STE.

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173.
Marketing Management: A Finance Emphasis

by Chatterjee (B.K).

Edition: Publisher: Jaico Publishing House 11+533Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 CHA.

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174.
Handbook of Niche Marketing: Principles and Practice

by Dalgic (Tevfik) Ed.

Publisher: Jaico Publishing House 22+256Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 DAL.

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175.
Direct Marketing

by Hayes- Mccoy (Robert).

Publisher: Jaico Publishing House 6+249Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 HAY.

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176.
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Marketing Services

by Vedulla (Venkata Ramana).

Publisher: Jaico Publishing House 15+304Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 VED.

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177.
New Perspectives in Rural & Agricultural Marketing

by Ramkishen (Y).

Edition: Publisher: Jaico Publishing House 12+272Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 RAM.

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178.
No cover image available
Ethics in Marketing

by Horowitz (Shel).

Publisher: Jaico Publishing House 160Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 HOR.

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179.
Industrial Marketing: A Process of Creating and Maintaining Exchanges

by Krishnamacharyulu (C S G); Lalitha (R).

Publisher: Jaico Publishing House 16+725Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KRI.

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180.
Marketing Research: Text and Cases

by Wrenn (Bruce); Stevens (Robert); Loudon (David).

Publisher: Jaico Publishing House 11+395Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 WRE.

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