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201.
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International Marketing
by Cateora (Philip R); Graham (John L); Salwan (Prashant). Edition: Publisher: Tata Mcgraw Hill Publishing Co. Ltd. 31+888Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 CAT.
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202.
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International Marketing
by Joshi (Rakesh Mohan). Publisher: Oxford University Press 13+750Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 JOS.
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203.
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Global Marketing Management: Changes, Challenges and New Strategies
by Lee (Kiefer); Carter (Steve). Publisher: Oxford University Press 31+582Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 LEE.
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204.
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E- Marketing
by Strauss (Judy); El- Ansary (Adel); Frost (Raymond). Edition: Publisher: Pearson Education (Singapore) Pvt. Ltd. 582Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 STR.
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205.
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Internet Marketing: A Practical Approach
by Charlesworth (Alan). Publisher: Reed Elsevier India P. Ltd., 21+362Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 CHA.
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206.
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Principles of Marketing
by Mcdaniel (Carl); Lamb (Charles W); Hair (Joseph F). Publisher: Cengage Learning India Private Ltd 600Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 MCD.
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207.
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Relationship Marketing
by Godson (Mark). Publisher: Oxford University Press 12+361Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 GOD.
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208.
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Marketing Research and Entrepreneurship
by Patil (B S). Publisher: ALP Books, 6+233Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 PAT.
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209.
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Marketing Strategy and Management
by Baker (Michael J). Edition: Publisher: Palgrave Macmillan Houndmills 28+577Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 BAK.
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210.
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Marketing
by Etzel (Michael J); Walker (Bruce J); Stanton (William J). Edition: Publisher: Tata Mcgraw Hill Publishing Co. Ltd. 26+880Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 ETZ.
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211.
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Case Studies in Marketing: The Indian Context
by Srinivasan (R). Publisher: Prentice Hall Of India Learning Pvt. Ltd. 16+352Availability: MGCL Shelf No 1046-1051, 53749
(1)
Checked out (1).
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212.
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Product Development: A Structured Approach to Consumer Product Development, Design, and Manufacture
by Mital (Anil); Desai (Anoop); Subramanian (Anand). Publisher: Reed Elsevier India P. Ltd., 18+425Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 MIT.
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213.
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Marketing of Healthcare Services
by Ramanujan (P G). Publisher: Excel Books 17+308Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 RAM.
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214.
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Marketing of Healthcare Services
by Ramanujam (P G). Publisher: Excel Books 17+308Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 RAM.
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215.
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Global Marketing: Foreign Entry, Local Marketing, & Global Management
by Johansson (Johny k). Edition: Publisher: Tata Mcgraw Hill Publishing Co. Ltd. 18+648Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 JOH.
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216.
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Relationship Marketing
by Godson (Mark). Publisher: Oxford University Press 12+359Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 GOD.
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217.
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Services: Marketing, Operations, and Management
by Jauhari (Vinnie); Dutta (Kirti). Publisher: Oxford University Press 15+584Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 JAU.
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218.
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Indian Stock Market
by Mishra (Bishnupriya); Debasish (Sathya Swaroop). Publisher: Excel Books 11+209Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 MIS.
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219.
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Internet Marketing: A Practical Approach
by Charlesworth (Alan). Publisher: Reed Elsevier India P. Ltd., 21+362Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 CHA.
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220.
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International Marketing Management: Text and Cases
by Mathur (U C). Publisher: Sage Publications 583Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 MAT.
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