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101. Global Marketing Management

by Keegan (Warren J) | [AUTHOR].

Edition: 7Publisher: 2006Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KEE.

102. "Service Management: Operations, Strategy, and Information Technology"

by Fitzsimmons (James A); Fitzsimmons (Mona J) | [AUTHOR].

Edition: 5Publisher: 2007Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 FIT.

103. Services Marketing: Text & Cases

by Nargundkar (Rajendra) | [AUTHOR].

Edition: 2Publisher: 2007Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 NAR.

104. Marketing Management

by Kotler (Philip); Keller (Kevin Lane) | [AUTHOR].

Edition: 12Publisher: 2007Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KOT.

105. Marketing Management

by Kotler (Philip) | [AUTHOR].

Edition: 10Publisher: 2002Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KOT.

106. Marketing Management: Text and Cases

by Varshney (R L); Gupta (S L) | [AUTHOR].

Publisher: 2007Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 VAR.

107. Principles of Marketing

by Kotler (Philip); Armstrong (Gary) | [AUTHOR].

Edition: 11Publisher: 2006Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KOT.

109. Principles of Marketing

by Kotler (Philip); Armstrong (Gary) | [AUTHOR].

Edition: 11Publisher: 2006Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KOT.

110. Marketing Management: a south Asian Perspective

by Kotler (Philip); Keller (Kevin Lane); Koshy (Abraham); Jha (Mithileshwar) | [AUTHOR].

Edition: 12Publisher: 2007Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KOT.

111. Research for Marketing Decisions

by Green (Paul E); Tull (Donald S); Albaum (Gerald) | [AUTHOR].

Edition: 5Publisher: 2007Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 GRE.

112. Research for Marketing Decisions

by Green (Paul E); Tull (Donald S); Albaum (Gerald) | [AUTHOR].

Edition: 5Publisher: 2007Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 GRE.

113. Contemporary Marketing: the changing Face of Marketing in 21st Century

by Panda (Tapan K) | [AUTHOR].

Publisher: "#52, Nagarjuna Hills,Hyderabad - 500 082" ; 2006; The ICFAI UniversityAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 PAN.

114. Emotion Marketing: the Changing Face of Marketing in 21st Century

by Sangeetha (K) Ed | [AUTHOR].

Publisher: "#52, Nagarjuna Hills,Hyderabad - 500 082" ; 2006; The ICFAI UniversityAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 SAN.

115. Event-Based Marketing: Strategies and Cases

by Sreedhar (G V S); Balakrishna (A V) Eds | [AUTHOR].

Publisher: "#52, Nagarjuna Hills,Hyderabad - 500 082" ; 2006; The ICFAI UniversityAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 SRE.

116. Fast Food Retailing: Emerging Trends

by Lahiri (Keka) Ed | [AUTHOR].

Publisher: "#52, Nagarjuna Hills,Hyderabad - 500 082" ; 2006; The ICFAI UniversityAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1062-1063 658.87 LAH.

117. Indian Retail Sector: a Primer

by Mehrotra (Nitin) | [AUTHOR].

Publisher: "#52, Nagarjuna Hills,Hyderabad - 500 082" ; 2007; The ICFAI UniversityAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1062-1063 658.87 MEH.

118. Multicultural Marketing: An Introduction

by Sreedhar (G V S) Ed | [AUTHOR].

Publisher: "#52, Nagarjuna Hills,Hyderabad - 500 082" ; 2006; The ICFAI UniversityAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 SRE.

119. Tourism Marketing

by Panda (Tapan K); Mishra (Sitikantha) | [AUTHOR].

Publisher: "#52, Nagarjuna Hills,Hyderabad - 500 082" ; 2006; The ICFAI UniversityAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 PAN.

120. Viral Marketing: Concepts and Cases

by Gopalan (Swapna) Ed.; Taher (Nasreen) | [AUTHOR].

Publisher: "#52, Nagarjuna Hills,Hyderabad - 500 082" ; 2007; The ICFAI UniversityAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 GOP.

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