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21. Reinventing Advertising: The New Reality

by Mankad (Neeraj) Ed | [AUTHOR].

Publisher: "52, Nagarjuna Hills,Hyderabad - 500 082" ; 2006; ICFAI University PressAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 MAN.

22. The Changing Face of Advertising

by Parthasarathy (V) Ed | [AUTHOR].

Publisher: "52, Nagarjuna Hills,Hyderabad - 500 082" ; 2005; ICFAI University PressAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 PAR.

23. "Sales and Advertising Management (Teamwork, Leadership and Technology)"

by Sudha (G S) | [AUTHOR].

Publisher: "65, Shivaji Nagar, Civil Lines,Jaipur" ; 2005; Indus Valley PublicationsAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1059 658.811 SUD.

24. The Advertising Handbook: Make a Big Impact with a Small Budget

by Dennison (Dell) | [AUTHOR].

Publisher: 2006Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 DEN.

25. Advertising and Sales Promotion

by Kazmi (S H H); Batra (Satish K) | [AUTHOR].

Edition: 2Publisher: 2006Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 KAZ.

26. Advertising Management

by Batra (Rajeev); Myers (John G); Aaker (David A) | [AUTHOR].

Edition: 5Publisher: 2006; Prentice Hall Of IndiaAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 BAT.

27. Advertising Principles and Practice

by Wells (William); Burnett (John); Moriarty (Sandra) | [AUTHOR].

Edition: 6Publisher: 2006; Dorling KindersleyAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 WEL.

28. Advertising & Sales Promotion

by Kazmi (S H H); Batra (Satish K) | [AUTHOR].

Edition: 2Publisher: 2004Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 KAZ.

29. Advertising: Principles and Practice

by Wells (William); Burnett (John); Moriarty (Sandra) | [AUTHOR].

Edition: 6Publisher: 2004Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 WEL.

30. The (un) Common Sense of Advertising: Getting the Basics Right

by Tiwari (Sanjay) | [AUTHOR].

Publisher: 2003; Response BooksAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 TIW.

31. Planning for Power Advertising: A Users Manual for Students and Practitioners

by Halve (Anand Bhaskar) | [AUTHOR].

Publisher: 2005; Response BooksAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 HAL.

32. Principles of Advertising and IMC

by Duncan (Tom) | [AUTHOR].

Edition: 2Publisher: 2005; Tata Mcgraw HillAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 DUN.

33. Principles of Advertising and IMC

by Duncan (Tom) | [AUTHOR].

Edition: 2Publisher: 2005; Tata Mcgraw HillAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 DUN.

34. Principles of Advertising and IMC

by Duncan (Tom) | [AUTHOR].

Edition: 2Publisher: 2005; Tata Mcgraw HillAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 DUN.

35. Web Advertising and Marketing

by Kuegler (Thomas J) | [AUTHOR].

Edition: 3Publisher: 2000; Prentice Hall Of India (P) LtdAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 KUE.

36. Communication and Advertising

by Brooks (Pamela) | [AUTHOR].

Publisher: 2005; Infinity BooksAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 BRO.

37. "Convergence in Broadcast and Communications Media: The Fundamentals of Audio, Video, Data Processing and Communications Technologies"

by Watkinson (John) | [AUTHOR].

Publisher: 2001; Focal PressAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): REF 659.1 WAT.

38. Advertising Principles & Practice

by Wells (William); Burnett (John); Moriarty (Sandra) | [AUTHOR].

Edition: 6thPublisher: 2005Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 WEL.

39. Principles and Advertising and IMC

by Duncan (Tom) | [AUTHOR].

Edition: 2ndPublisher: 2005Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 DUN.

40. Advertising: Principles and Practice

by Wells (William); Burnett (John); Moriarty (Sandra) | [AUTHOR].

Edition: 6thPublisher: 2006Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 WEL.

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