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41.
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International Dimensions of Marketing
by Terpstra (Vern); Russow (Lloyd C) | [AUTHOR]. Publisher: 2001; Thomson Asia Pvt. LtdAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 TER.
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42.
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From Idea to Profit: How to Market Innovative Products and Services
by Jolly (Adam) Ed | [AUTHOR]. Publisher: 2005; Kogan Page IndiaAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 JOL.
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43.
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Marketing Strategy: A Decision-Focused Approach
by "Walker, Jr. (Orville C)" | [AUTHOR]. Edition: 4Publisher: 2005; Tata Mcgraw HillAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 WAL.
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44.
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Global Marketing Management
by Keegan (Warren J) | [AUTHOR]. Edition: 7Publisher: 2005; Prentice Hall Of IndiaAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KEE.
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45.
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Marketing Management
by Kotler (Philip); Keller (Kavin Lane) | [AUTHOR]. Edition: 12Publisher: 2005; Prentice Hall Of IndiaAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KOT.
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46.
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Strategic Market Management
by Aaker (David A) | [AUTHOR]. Edition: 6Publisher: 2004; John Wiley & Sons (Asia) Pte LtdAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 AAK.
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47.
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Global Marketing Management
by Kotabe (Masaaki); Helsen (Kristiaan) | [AUTHOR]. Edition: 3Publisher: 2004; John Wiley & Sons (Asia) Pte LtdAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KOT.
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48.
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Modern Marketing Management
by Mishra (Hari Govind) | [AUTHOR]. Publisher: 2005; Rbsa PublishersAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 MIS.
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49.
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Marketing Management: Text and Cases
by Loudon (David); Stevens (Robert); Wrenn (Bruce) | [AUTHOR]. Publisher: 2005; Atlantic Publishers And DistributorsAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 LOU.
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50.
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Cases in Marketing Management
by Saeed (Khawaja Mmjad) Ed | [AUTHOR]. Publisher: 1999Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 SAE.
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51.
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"The (Mis) Behaviour of Markets: A Fractal View of Risk, Ruin & Reward"
by Mandelbrot (Benoit B); Hudson (Richard L) | [AUTHOR]. Publisher: "58A, Hatton Garden,London" ; "Profile Books Ltd.,"; 2005Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 MAN.
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52.
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OFF-the-Wall Marketing Ideas
by Michaels (Nancy); Karpowicz (Debbi J) | [AUTHOR]. Publisher: "57, Littlefield StreetAvon, USA" ; 2005; Adams Media CorporationsAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 MIC.
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53.
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International Marketing Management (An Indian Perspective)
by Varshney (R L); Bhattacharyya (B) | [AUTHOR]. Publisher: 2006Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 VAR.
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54.
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Strategic Marketing Management: Text Book
by ICFAI | [AUTHOR]. Publisher: "#52, Nagarjuna Hills,Hyderabad - 500 082" ; 2000; The ICFAI UniversityAvailability: Items available for reference: Kumaraguru College of Technology
[Call number: 658.8 ICF]
(1). Location(s): DL-KCTBS 658.8 ICF.
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55.
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Strategic Marketing Management: Work Book
by ICFAI | [AUTHOR]. Publisher: "#52, Nagarjuna Hills,Hyderabad - 500 082" ; 2001; The ICFAI UniversityAvailability: Items available for reference: Kumaraguru College of Technology
[Call number: 658.8 ICF]
(1). Location(s): DL-KCTBS 658.8 ICF.
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56.
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Marketing Management: Text Book
by ICFAI | [AUTHOR]. Publisher: "Road # 3, Banjana Hills,Hyderabad - 500 034" ; 2004; ICFAI Center for Management ResearchAvailability: Items available for reference: Kumaraguru College of Technology
[Call number: 658.8 ICF]
(1). Location(s): DL-KCTBS 658.8 ICF.
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57.
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Marketing Management: Work Book
by ICFAI | [AUTHOR]. Publisher: "Road # 3, Banjana Hills,Hyderabad - 500 034" ; 2004; ICFAI Center for Management ResearchAvailability: Items available for reference: Kumaraguru College of Technology
[Call number: 658.8 ICF]
(1). Location(s): DL-KCTBS 658.8 ICF.
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58.
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Below the Line Marketing: Concepts and Cases
by Sreedhar (G V S) Ed | [AUTHOR]. Publisher: "52, Nagarjuna Hills,Hyderabad - 500 082" ; 2006; ICFAI University PressAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 SRE.
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59.
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Commodities Market: An Introduction
by Janardhan Rao (N) Ed | [AUTHOR]. Publisher: "52, Nagarjuna Hills,Hyderabad - 500 082" ; 2005; ICFAI University PressAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 JAN.
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60.
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Competing in Global Markets: Concepts and Cases
by Vedpuriswar (A V) Ed | [AUTHOR]. Publisher: "52, Nagarjuna Hills,Hyderabad - 500 082" ; 2006; ICFAI University PressAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 VED.
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