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1. Creating Powerful Brands in Customer Service and Industrial Markets

by Chernatony (Leslie De); Mcdonald (Malcolm) | [AUTHOR].

Edition: 3Publisher: "17-A / 1, Main Ring RoadLajpat Nagar IV,New Delhi,New Delhi,India-110 024" ; "Reed Elsevier India P. Ltd.,"; 2006Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1039-1040 658.7 CHE.

2. Brands in the Balance

by Drawbaugh (Kevin) | [AUTHOR].

Publisher: 2001Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1039-1040 658.7 DRA.

3. Brands in the Balance: Meeting the Challenges to Commercial Identity

by Drawbaugh (Kevin) | [AUTHOR].

Publisher: 2001Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1039-1040 658.7 DRA.

4. "Business Super Brands: An Insight Into Indias Strongest Business Brands, Vol.1"

by [AUTHOR].

Publisher: "Superbrands India Pvt.Ltd,28,Poorvi Marg, DLF City, Phase11, Gurgaon-2."; 2005Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1039-1040 658.7.

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