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1. "Advertising Media A to Z: The Definitive Resource for Media Planning, Buying and Research"

by Surmanek (Jim) | [AUTHOR].

Publisher: 2004; Tata Mcgraw HillAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 SUR.

2. Handbook of Microbiological Media

by Atlas (Ronald M) | [AUTHOR].

Edition: 3Publisher: 2004; Crc PressAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): REF (035) ATL.

3. Media Convergence: Issues and Experiences

by Parthasarathy (V) Ed | [AUTHOR].

Publisher: "52, Nagarjuna Hills,Hyderabad - 500 082" ; 2005; ICFAI University PressAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 PAR.

4. Media Planning: Concepts and Experiences

by Parthasarathy (V) Ed | [AUTHOR].

Publisher: "52, Nagarjuna Hills,Hyderabad - 500 082" ; 2005; ICFAI University PressAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 PAR.

5. Media Organization Management: (Balancing on the Wire: The Art of Managing Media Organizations)

by Redmond (James); Trager (Robert) | [AUTHOR].

Edition: 2Publisher: "19A, Ansari Road,New Delhi-110 002" ; 2004; BiztantraAvailability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1064-1065 659.1 RED.

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