APA

Bose S. Biplab, . (1998). Hand Book Of Marketing Management. : .

Chicago

Bose S. Biplab, . 1998. Hand Book Of Marketing Management. : .

Harvard

Bose S. Biplab, . (1998). Hand Book Of Marketing Management. : .

MLA

Bose S. Biplab, . Hand Book Of Marketing Management. : . 1998.