MKTG: A South-Asian Perspective (Record no. 144859)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00365nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191123s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131520345 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 SHA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sharma |
| 245 #0 - TITLE STATEMENT | |
| Title | MKTG: A South-Asian Perspective |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | CENGAGE |
| 365 ## - TRADE PRICE | |
| Price amount | 899 |
| Unit of pricing | Rupees |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Global Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Kumaraguru College of Technology | Kumaraguru College of Technology | MGCL Shelf No 1053 | 2019-02-12 | 899.00 | 658.8 SHA | 88709 | 2019-04-12 | Books | MBA |