Rural Marketing: Indian Perspective (Record no. 193350)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00524nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 251026s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789360746025 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 SIN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pandey (Satyaprakash) |
| 245 #0 - TITLE STATEMENT | |
| Title | Rural Marketing: Indian Perspective |
| Remainder of title | Singh (Awadhesh kumar) |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | New Age International (P)Ltd., |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2026 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | Paper Back |
| Extent | 230+10 |
| 365 ## - TRADE PRICE | |
| Price amount | 399 |
| 563 ## - BINDING INFORMATION | |
| Binding note | Paper Back |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Kumaraguru College of Technology | Kumaraguru College of Technology | MGCL Shelf No 1046-1051 | 2025-10-06 | 399.00 | 658.8 SIN | 92561 | 2025-10-26 | 399.00 | 2025-10-26 | Books | MBA |